With Social media use growing by almost 20% each year, companies are increasingly asking for justification regarding social media budgets and what impact Social Media will have on their business. The big question on everybody’s mind is ‘How do you start a successful social media campaign?’ Social media content should add value and spark customer […]
It is October, the year is at its end, and it is 3 months till Christmas! In a business’ perspective, the year is not over, in fact, it is the busiest time of the year. People are already over-loading their ‘shopping baskets’ with Christmas gifts and hunting for great specials. E-commerce shopping also made it […]
In this ever-evolving world, the only constant is change. Companies must think on their feet and come up with new, innovative ideas to reach their customers. It is not enough just to use social media but businesses need to learn how to use these platforms to create satisfied, passionate advocates for their brand. This means […]
Do you think your personal post on social media can affect your career? No? Think again! Your employer can fire or suspend you for inappropriate, insensitive, and racist posts shared on social media, even if it has nothing to do with their business. Bradley Workman Davies explained that the primary reason behind this is that […]
